Convince your business contacts

Buyer Personas / target group definition

In digital marketing, the use of specific customer profiles has been established to better understand addressees and clearly align content with their interests - because this is the only way to make communication relevant.


Successful target group definitions require the evaluation of existing customer data, the gathering of additional insights, e.g., through interviews, and a qualified evaluation and interpretation of the results.


With data analysts, strategic marketing experts and online professionals, we offer you all the skills you need to understand your target group in detail - for strong digital marketing and sales.